THE PEOPLE BEHIND THE BRAND CREATE THE EXPERIENCE

THE PRODUCT

What is your Value Proposition? What makes your product or service so unique? It’s all about the demand you create then supplying that demand. Developing a product and offering a service requires innovation, creative direction, planning, time and having the right people to create the experience. Product should be built around how to deliver excellent customer service. Every detail counts!​

THE PEOPLE

All we hear is you have to hire the right people. What if the people trying to hire the right people are the wrong people hiring? Look how confusing that became. ​It starts with the leader and the culture that is created with and through the people that we hire. Why? Because ‘’Human Beings’’ are all different in their own way. We experience over 200 emotions per day, we are creatures of habit, our cultures vary from home to the next as well as our beliefs, which comes from our upbringing. Your people are the internal clients, which reflect your external clients.​

THE BUSINESS

There is so much that goes into running a business. Many don’t seem to realize that the secret sauce are the people. We create things, we develop each other and we create a need. Every single partner involved in the business, plays a vital role with the big picture. Invest in your people and you will see a return. You cannot have one person managing 10 departments. Your business will fail! A strong business model and succession planning is needed in order to grow.

THE ART OF BUSINESS EXCELLENCE IS ABOUT
PERSONAL DEVELOPMENT CLIENT EXPERIENCE AND A STRONG BUSINESS MODEL

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Dina Psiharis

Business Consultant

With almost 20 years of experience in senior sales, retail leadership, business development, and brand management across international markets, I have proudly led teams and brands from inception to growth with my unique approach.

Having built and developed large teams within emerging and established retail, fashion, and beauty sectors across the Middle East, Canada and the United States, the time has come to spread the wealth of knowledge.

During my career, I’ve taken the opportunity to experience first-hand growth from privately owned to corporate enterprises, including franchise business models and have now dedicated myself to aiding in the development of small to medium start up organizations that are looking to reach their full potential.

My strength and experience lies within the following industries: Fashion & Footwear, Health & Beauty, Hospitality, Real Estate, and Automotive. Allow me to join your movement, and focus on what matters the most: Our Clients, Your Product and Our People.

Having traveled 25 countries around the world, I’ve learned one very important lesson. Energy makes all the difference. Your business ambiance is key to your success!

WHAT PEOPLE ARE SAYING ABOUT ME

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