THE PRODUCT
What is your Value Proposition? What makes your product or service so unique? It’s all about the demand you create then supplying that demand. Developing a product and offering a service requires innovation, creative direction, planning, time and having the right people to create the experience. Product should be built around how to deliver excellent customer service. Every detail counts!
THE PEOPLE
All we hear is you have to hire the right people. What if the people trying to hire the right people are the wrong people hiring? Look how confusing that became. It starts with the leader and the culture that is created with and through the people that we hire. Why? Because ‘’Human Beings’’ are all different in their own way. We experience over 200 emotions per day, we are creatures of habit, our cultures vary from home to the next as well as our beliefs, which comes from our upbringing. Your people are the internal clients, which reflect your external clients.
THE BUSINESS
There is so much that goes into running a business. Many don’t seem to realize that the secret sauce are the people. We create things, we develop each other and we create a need. Every single partner involved in the business, plays a vital role with the big picture. Invest in your people and you will see a return. You cannot have one person managing 10 departments. Your business will fail! A strong business model and succession planning is needed in order to grow.
Dina Psiharis
A multi-industry expert with years of experience spanning Retail, Hospitality, Real Estate, and Consulting, I specialize in helping businesses unlock their full potential. Based in Montreal, I collaborate with entrepreneurs and companies across Canada, the US, Europe, and Dubai, delivering tailored strategies that drive growth, scalability, and long-term success.
My expertise bridges real estate and consulting, offering clients a unique advantage by refining operations, optimizing sales strategies, and creating impactful brand identities. Every aspect of a business must be aligned for success, and I work closely with clients to ensure they have the clarity and tools to adapt, grow, and lead. I focus on developing actionable strategies that enhance operations, strengthen brand positioning, maximize revenue, and create sustainable success.
By integrating market insights, leadership development, and sales optimization, I help businesses build strong teams, improve customer engagement, and navigate the complexities of both physical and digital marketplaces. Whether guiding startups to scale or helping established businesses innovate, my approach is designed to deliver measurable results.
With a big-box operational mindset, I empower businesses to operate like industry leaders by seamlessly aligning sales, operations, and digital marketing. If you’re ready to position your business for success and seize new opportunities, let’s connect.
Book a call today to explore how we can achieve your goals together.
WHAT PEOPLE ARE SAYING ABOUT ME
Dina is a great leader with a string focus on talent and Leadership development. This was possible by understanding and Creating an efficient performance management process. In Addition, she led our teams with clear goal setting and constant Follow up to achieve results. Most importantly, she held strong Relationships with the teams. Dina’s positive energy and passion Are contagious to those around her. this not only creates strong Motivation for people but they become more engaged when there is Someone who is invested to help them grow.
- President – Luxury Retailer
Dina is someone who adapts to any environment and brings an Energy that lights up the room. She gains the respect from Others in minutes of meeting her. I most definitely would work with her again. Thank you for the 3 day workshop. My team is Pumped and already applying the learnings.
- CEO – International Luxury Brand
We wanted someone who could think out of the box to help restructure our business model and create a flow for our employees. Dina came in spent 2 full weeks diagnosing the day to day operations and what each individual contributed to run each part of the business. Dina brought a whole new outlook on customer service and our approach, helped us reposition our product and created a succession planning for the teams. Not only did she invest herself 100% but kept in touch periodically to make sure our new flow was kept alive.
- Founder – Food & Beverages
It’s about the people as dina says. Her energy, connection and Creative mind brought our brand identity to life. She helped us Incorporate a new experience for our employees by developing a
Strong onboarding program and client excellence model.
- General Manager Fashion Brand in Quebec